The Glossier Sunscreen - Invisible Shield SPF 35 is Here. And I Haz Thoughts

I typically don't publish on Fridays, but this couldn't wait. As a millennial, I’m part of the Glossier target market. But I’m peeved at their latest product - the Glossier sunscreen.

The recent release of the Glossier Invisible Shield SPF 35 had insincere marketing come out in full swing. Publications like Refinery 29, Allure and Teen Vogue were all raving about the sunscreen.

Talmbout “oooh” “aah”

It seems like the perfect sunscreen for people with dark skin. But I have one word: nah.

The active ingredients

The UV filters in the product are Avobenzone, Homosalate and Octisalate.

Avobenzone is a widely used UVA filter. To increase its photostability (stability in light), UV absorbers such as octocrylene and Tinosorb S are added to a product. Without these, avobenzone could potentially cause free radical damage, the exact stuff it's meant to protect you from.

In the US, Tinosorb S isn't approved for use by the FDA, so the Glossier sunscreen should have octocrylene. But it doesn’t.

According to the Paula’s Choice cosmetic ingredient dictionary, “...non-UV filters (e.g., diethylhexyl 2, 6-napththalate) often accompany avobenzone in a cosmetic formula…” I don’t see any of these in the ingredients list either.

The fragrance-free claim

Listen, I don’t mind fragrance. But if you are going to add fragrance to your sunscreen, the least you can do is make sure you don’t claim it to be fragrance-free.

The product claims are: “hypoallergenic, dermatologist-tested, non-comedogenic, paraben free, fragrance free, appropriate for all skin types, cruelty free.”

Glossier, your sunscreen is definitely NOT fragrance free if it has sweet orange essential oil.

The price

Let’s talk numbers. (These will exclude shipping costs.)

30 ml goes for US$34. This means the value per ml is US$1.13. The most expensive sunscreen I own is 50 ml for US$30 or US$0.6 per ml. Aaand is SPF 60.

I use a lot of sunscreen, reapplying once or twice a day because the sun in Mombasa is no joke. This means 30 ml for US$34 just makes no financial sense.

In Conclusion

This is a potentially unstable, “fragrance-free” 30ml sunscreen for US$34. I’ll pass on the Glossier sunscreen

What about you? Will you try the Glossier sunscreen? Let me know in the comments!

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